Learn how our datasets make a difference
Real-time access to customer sentiment
Brands use social media to gauge their followers’ responses to products and designs even before they hit the shelves. This direct access to customers’ thoughts gives brands valuable insights on the desirability and marketability of their products.
Remove the element of luck
Take guesswork and gut instinct out of the equation with big data. Data-driven predictive analysis reveals all variables that could potentially influence your product’s performance, and gives you a chance to control those factors.
Leverage freely available data
For small businesses who may not have access to enterprise-level resources, Google Trends and various governmental services offer free data so that they can do the predictive legwork themselves.