Winning the Buy Box = Winning on Amazon
Stats show that up to 90% of the purchases on Amazon happen through the Buy Box. This share could be even higher with mobile users considering the fact that the mobile UI has no space for ‘other sellers on Amazon.’
Crucial to winning the Buy Box is monitoring them. Your own Buy Box and that of your competitors. Grepsr’s large-scale data acquisition service enables you to monitor any number of Buy Boxes, at a frequency of your choosing by taking the hassle of examining the data points on Amazon off your shoulders.
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Competitive advantage
Grepsr's data acquisition infrastructure gives you access to fresh actionable data, ready for consumption, before anyone else. These datasets could very well be your key differentiating factor.
Pricing Strategy
Automate pricing data extraction of those sellers who sell the same product at even and uneven prices. Get a fair mix of credible ideas and formulate the right pricing strategy.
Buy Box Monitoring
Monitor your Buy Box and that of your competitors. Keep tabs on the frequency of lost Buy Boxes and the reasons behind their occurrence. All with our custom data extraction infrastructure.
Customer sentiment analysis
Customer Reviews data are gold mines for those looking to pierce through the rumors surrounding a product's performance and derive real actionable insights. Receive quality customer reviews data at scale with our data infrastructure.
Inventory availability
Track stock movement across the supply chain with a custom data extraction. Automate the data extraction with our help and monitor inventory trough and peaks 24/7.
FAQs
The Buy Box is a small white box on the right-hand side of a typical Amazon product details page. It has the ‘add to cart’ button in it. Buyers overwhelmingly press that button to purchase a product. What’s hidden from plain view are the other sellers on Amazon right below the Buy Box. Sellers have to battle it out among themselves to win the Buy Box.
The short answer is: Up to 90% of the purchases on Amazon happen through the Buy Box. If you, as a seller are not able to win the buy box, your products are displayed under the product details section which relatively has very limited visibility.
There are many ways to win the Buy Box on Amazon. In general, these three factors play the biggest roles: product pricing, inventory size, dependable shipping (sellers opting for Fulfillment by Amazon have higher chances than others), and Amazon sellers’ ratings. Buy Box Monitoring is utilized by sellers to monitor their Buy Box and that of their competitors. It helps them create the best strategies to win the Buy Box.
Some challenges to Buy Box Data extraction are anti-bot measures adopted by source e-commerce sites to block crawlers, site overloading issues faced by the source website servers, and last but not least, crawler breakdown.
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Stats show that up to 90% of the purchases on Amazon happen through the Buy Box. This share could be even higher with mobile users considering the fact that the mobile UI has no space for ‘other sellers on Amazon.’
Crucial to winning the Buy Box is monitoring them. Your own Buy Box and that of your competitors. Grepsr’s large-scale data acquisition service enables you to monitor any number of Buy Boxes, at a frequency of your choosing by taking the hassle of examining the data points on Amazon off your shoulders.
Calculating the Share of Voice on e-commerce websites enables you to figure out whose products are getting the maximum visibility, and consequently, which products are getting more sales. It usually starts by nailing down the keywords you want to rank for and tracking the brands and products that appear for them.
At Grepsr, we classify the results on the SERP into organic and sponsored, helping you monitor keywords your competitors are bidding on, determining fluctuations in paid and organic SOV, and gaining insights on competitors’ campaign tactics.
The sale of your product is heavily dependent upon its price. Even more so when you are planning to retain your customers for a long time. With so much competition around, you must have a system in place that monitors the prices in real-time. Grepsr offers a unique price monitoring solution that allows you to form a future-proof strategy by proactively responding to changes in prices, promotions, and tactics.
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